Custom Software vs Off-the-Shelf: How to Actually Decide
Buy by default. Build when the way you work is the thing that makes you competitive. Here’s how to tell the difference.
Read article →Build — Mobile Applications
An app is a serious commitment: two stores, two review processes, users on old devices, and a backend that has to stay up. It’s worth it when the phone genuinely changes what’s possible — fieldwork, offline use, notifications, camera, location, or something people reach for weekly rather than once a year.
Plenty of ideas presented as apps are better served by a fast, responsive web application. No download, no store review, one codebase, instant updates, and a link you can send to anyone.
An app earns its place when it needs the device: reliable offline operation, push notifications that arrive, camera and scanning, background location, biometric login, or a home-screen icon your users tap several times a week.
Email, social and biometric sign-in, roles and permissions, secure session handling.
Local storage with conflict handling, so the app is useful in a basement, a warehouse or a rural site.
Notifications that are triggered by something real in your business, not a marketing calendar.
In-app purchases, subscriptions or external payment flows, set up to survive store review.
The service the app talks to — built by the same team, so the contract between them is coherent.
Know what people use, where they drop out and what broke on a device you don’t own.
We build cross-platform with Flutter because for most business apps it delivers one codebase, consistent behaviour on both platforms, good performance, and a maintenance bill that stays reasonable after launch.
Where a specific requirement genuinely needs native code — a platform SDK, a hardware integration, an OS-level feature — we integrate it rather than pretending the constraint doesn’t exist. And if your project would truly be better fully native, we’ll say that instead of taking the work.
Most projects touch more than one of these. Here’s what usually sits next to mobile applications.
Background on the decisions behind this kind of project.
Buy by default. Build when the way you work is the thing that makes you competitive. Here’s how to tell the difference.
Read article →Portfolios and price tell you less than you’d think. These questions tell you a lot.
Read article →Tell us who’d use the app and what they’d do with it. We’ll help you work out whether it should be an app at all.
No specification needed. A description of the problem is enough to start.
Google Analytics 4 sets cookies to measure visits. Nothing is loaded until you choose, and declining costs you nothing — the site works identically either way. Details in the privacy policy.